Sebago.com

Real Simple

posted on 8/23/2010 4:43:00 PM

9/10 Trends Worth Trying
Black and shiny like your childhood Mary Janes. Sebago patent-leather loafers, $70 Sebago.com

Marcus Troy is a lifestyle blogger and a curator of taste and ideas. He started off his career in fashion retail where he learned and mastered skills in merchandising, sales and trend forecasting. The experience and skills he learned on the sales floor quickly earned him opportunities that allowed him to use his keen eye and skills to help develop brands and create products for the Canadian fashion consumer. His deep sense of fashion and personal style separated him from his peers thus making him known as a trendsetter and a influencer.

In 2008, Marcus Troy founded marcustroy.com. The site’s unique layout content and design quickly became a favorite amongst the fashion elite. It’s been described as one of the most comprehensive fashion lifestyle blogs on the internet. On it, Troy shares his thoughts and ideas on all the things he is passionate about such as the brand experience, fashion footwear, travel, gadgets, music and the people who inspire him.

“Blogging ain’t easy, but somebody’s got to do it”

Enter here to win a pair of the Nexus Project shoes: Sebago Nexus Contest

posted on 7/16/2010 8:42:00 AM

Interest in resurrecting the Sebago Campsides® program from the 1980s had brothers Kirk and Chris Bray knocking on Sebago’s door. After initial meetings, another pattern caught their eyes as a better collaborative fit, an archived shoe called the Fairhaven. Originally designed to meet the needs of boat builders in New England, and gorgeously simple in design, Billykirk applied their leather goods craftsmanship to Sebago® footwear.

Sebago x Ronnie Fieg

posted on 6/8/2010 9:05:00 AM

SEBAGO® COLLABORATES WITH RONNIE FIEG
TO INTRODUCE THE NEXUS PROJECT

Sebago Nexus Project Preview from Jake Davis on Vimeo.

POWER BLOGGERS AND RONNIE FIEG WORK WITH SEBAGO TO DESIGN A SERIES OF CUSTOM DOCKSIDES, LIGHTHOUSE AND OTHER NEXUS STYLES

ROCKFORD, Mich. (June 2010) — Over a span of months and a collaborative spirit, David Z’s Ronnie Fieg along with a select group of power bloggers, teamed with Sebago to design a series of ten custom Sebago shoes to form “The Nexus Project”. Fieg and some of the most influential bloggers including Marcus Troy, Jake Davis, Greg Weinstein of Culture Shoq, William Yan, and Joshua Kissi of Street Etiquette experienced a complete immersion at Sebago’s Dominican Republic Facility to create this ultimate collaborative Sebago collection. Designs include individual takes on the Docksides, Lighthouse boot as well as other exclusive Nexus styles.

“Ronnie has a well-known history of putting together great collaborations,” said Gary Malamet, Sebago’s general manager. “We’ve worked with him many times in the past with success. When he came to us with this project, we knew we had a chance to develop something completely fresh. In this day of collaborations, and the unstoppable power of blogs, we felt the combination of the two was unprecedented”.

Sebago worked with the bloggers and Fieg and took them to the manufacturing plant in the Dominican Republic, bringing in representatives of some of the world’s best tanneries and various suppliers to pore through leathers, colors, finish details and more to select materials for each custom shoe. Each participant in turn went through the process of creating their shoe by hand with the team of master craftsmen at Sebago. Processes included soaking and heating the leathers and finally stitching the shoes together – a seven hour project for each shoe.

Throughout the summer of 2010, a limited run of 48 pairs will be created of each Nexus style. The shoes will be available exclusively at David Z’s flagship store in New York as well as davidz.com. Bloggers will each bring their own angle and story to their blogs to communicate the Nexus Project. The entire collaboration was filmed by Jake Davis on location in the Dominican Republic. Each blogger will have their own trailer that can be seen on their respective websites. Please make sure to check out each bloggers trailer throughout the release of this project: http://www.ronniefieg.com/, http://www.marcustroy.com/, http://www.jakedavis.typepad.com/, http://www.williamyan.com/, http://www.streetetiquette.com/, http://www.cultureshoq.com/

Quantum Racing News

posted on 5/28/2010 2:22:00 PM

For the 2010 racing season, we are honored to support Quantum Racing’s world-class team as they compete to win the Audi MedCup, the world’s leading regatta circuit. The team won the 2008 Audi MedCup Circuit and finished runners up to Emirates Team New Zealand in 2009. The team finds themselves in this same position as they head into the second race of the season June 15 in Marseille, France.

We are especially excited because the team is using the circuit as a testing and validation period for Sebago products. This season, Quantum is competing in our latest technical apparel and footwear prototypes. These performance products were developed for the most rigorous and competitive environments. After incorporating the team’s feedback, we look forward to bringing them to you for purchase next year.

Follow Quantum Racing on Facebook http://www.quantumsails.com or see them in action on YouTube www.youtube.com/quantumsails.
The Audi MedCup Circuit is acknowledged as the top regatta circuit in the world today and attracts the very best designers, sailors and technicians. Learn more at http://www.medcup.org/home/

Quantum Sail Design Group is the second largest sail manufacturer in the world with US headquarters in Traverse City, Michigan and European headquarters in Barcelona, Spain. To see the schedule visit: http://www.quantumsails.com

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